Using a Traffic Exhange Program to Promote Your Business

Advertising your business website through ads and links is a common way of driving traffic to your business offer. But if you want to go a little bit further with a relatively inexpensive method, you can try participating in a traffic exchange program.

Traffic exchanges are just one of the many methods of driving more traffic to your website. Here’s how it works. In most cases you sign up for free (and you can upgrade at any time should you decide to do so). Many of the traffic exhanges offer you free credits to get started. Your first step is to promote the website that you are trying to get traffic to. So, you will write a short compelling text and which invites people to click on your link and then you’ll post this.

Next, you need to get this site circulated and in order to do that, you need to start earning credits. How do you earn credits, By clicking on the other posted advertisements in the traffic exchange program. Each time you click on an advertisment and remain there for a specified amount of time (usually around 15 seconds), you will earn credits. The more credits you earn, the more visible you will be to the other members of the site. If you don’t want to spend the time surfing and don’t mind spending a little money, you can either upgrade membership or buy additional credits. This way, you won’t have to surf other sites to use your credits.

A traffic exchange is really similar to any simple exchange of benefits. Besides exchanging traffic through the traffic exchange programs, you can also interact with other website owners. While surfing other sites, you will most likely come across sites that complement yours. At this point, you can contact the webmaster or owner of a website you’re interested in and can arrange to exchange links as well, which ads to your site ranking.

There is something that you do want to avoid. Do not use traffic exchanges if you have Google Adsense on the page that you are promoting on the traffic exchange. Google Adsense does not allow this. However, you can use a lead capture page in the traffic exchange which then forwards to your Google Adsense page. This is a good way to get the leads and traffic to your site.

Traffic exchange is an easy way to generate more traffic to your site. This can be considered a more pro-active way of pursuing traffic, since the number of visits to your site depends on the number of websites you also browse through. If your website is new, traffic exchanges can be an extremely effective method to get traffic – it is more or less foolproof. Each Traffic exchange program differs but they all offer you the chance to make sure that traffic is getting to your site.

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72 Responses to “Using a Traffic Exhange Program to Promote Your Business”

  1. 2. Understand your audience: Understand your audience better than they understand themselves. It takes a lot of upfront research, and often means being a member of the very tribe you’re trying to lead – but it pays off. Understanding your audience better means you’ll have a better idea of what blog content will resonate with them, which is a good start when you get to writing blog posts.

  2. -James Altucher Specialty: Startups Top tip: It’s OK to fail. Start over. Hopefully before you run out of money. Hopefully before you take in investor money. Or, don’t worry about it. Come up with new ideas. Start over.

  3. 3. Write for yourself first: Write for yourself first & foremost. Ignore the fact that anyone else will read what you write; just focus on your thoughts, ideas, opinions and figure out how to put those into words. Write it and they will come.

  4. 4. Build your email list: Start building your email list from day one. Even if you don’t plan on selling anything, having an email list allows you to promote your new content to your audience directly without worrying about search rankings, Facebook EdgeRank, or other online roadblocks in communications.

  5. 5. Love your existing readers: Love the readers you already have. A lot of bloggers get quite obsessed with finding new readers – to the point that they ignore the ones they already have. Yes – do try to find new readers but spend time each day showing your current readers that you value them too and you’ll find that they will help you grow your blog.

  6. Specialty: Marketing Top tip: When I started my first business I kept trying to do too many things and expand the business even before we had a bit of revenue. This caused me to output mediocre work instead of great work. Eventually clients suffered from it and we lost revenue. If I had to do it all over again, I would just focus on one model within my business. As the revenue growth declines, I would then expand, but not until then.

  7. 6. Focus on building an amazing call-to-action: I screwed up for years. I’d blog and blog. Some of my posts were doing very well on places like Hacker News, but I had such hard time getting return visitors. And very few people bothered to follow me on Twitter. Don’t rely on people to do the work to find your Twitter account. Don’t rely on them to do the work to find your details in a sidebar. People are blind to sidebars. Thanks banner ads! Finish your blog post with some kind of call to action to signup for an email list or follow you on Twitter. When I started doing this, I immediately increased my Twitter followers by 335% in the first 7 days.

  8. 7. Give stuff away: Give away free content that adds value to people’s lives “until it hurts” and they will love you and become loyal fans.

  9. Margaret Patterson Reply December 30, 2016 at 3:33 am
  10. 8. Be consistent: Consistency is one of the most important things that bloggers tend to forget. It’s much easier to lose your traffic than it is to build it up, so make sure you consistently blog.

  11. -Brian Dean Specialty: Marketing Top tip: Text can only take your content so far. Engaging images, videos and diagrams can reduce bounce rate and increase time on site: two critical user interaction ranking factors.

  12. 9. Give away your knowledge: Don’t be afraid to showcase what you know. Too many bloggers hold back the good stuff out of fear of giving away the “secret sauce.” There is no secret sauce in a world where everyone has high speed Internet access at all times. Today, you want to give away information snacks to sell knowledge meals.

  13. 10. Be true to your voice: Stay true to yourself and your voice. People don’t care to follow sites so much as they care to follow people.

  14. -Paul Graham

  15. 11. Give it time – This is why: Plan to invest in blogging for a long time before you see a return. The web is a big, noisy place and unless you’re willing to invest more over a greater period of time than others, you’ll find success nearly impossible. If you’re seeking short-term ROI, or a quick path to recognition, blogging is the wrong path. But if you can stick it out for years without results and constantly learn, iterate, and improve, you can achieve something remarkable.

  16. Specialty: Startups Top tip: The fact that startups need less money means founders will increasingly have the upper hand over investors. You still need just as much of their energy and imagination, but they don’t need as much of your money. Because founders have the upper hand, they’ll retain an increasingly large share of the stock in, and control of, their companies. Which means investors will get less stock and less control.

  17. 12. Give your email list priority: If you’re blogging to create a business, a movement, or to support a cause, then you need to build an email list. It’s not an option. I don’t even consider my blog to be my community, my email list is my community. Caring about these people, writing for them, and delivering value to them should be your number one goal.

  18. 12. Give your email list priority: If you’re blogging to create a business, a movement, or to support a cause, then you need to build an email list. It’s not an option. I don’t even consider my blog to be my community, my email list is my community. Caring about these people, writing for them, and delivering value to them should be your number one goal.

  19. Ok so just from these 5 pieces of advice what have you learned? Adding rich visuals to text when writing. It is OK to fail. We don’t try to fail but if we do and learn from it, we have found one more thing NOT to do, giving us a better chance of succeeding next time!

  20. 13. Write catchy headlines: No matter how great your content is, it won’t matter unless you have an amazing headline. People have a split second to decide if they should click on your post, and your headline will make them decide. The headline is also essential in making it easy and desirable for people to share your post. Keep your headlines SPUB: simple, powerful, useful and bold.

  21. -Joel Brown

  22. -Joel Brown

  23. 14. Be Yourself: There isn’t one specific set of rules to be successful in blogging. When I started blogging, I had the opportunity to learn from experienced and successful bloggers in the industry. One of the best lessons I’ve learned from them is to simply be me. I didn’t have to be too “professional” or use “big words” to impress others. I had to simply be me.

  24. Specialty: Entrepreneurship

  25. 15. Keep it short: Biggest lesson I learned in my past year of blogging. Keep it in the 1–2 minutes read-time length. A blog post is like a miniskirt. It has to be short enough to be interesting, but long enough to cover the subject.

  26. 15. Keep it short: Biggest lesson I learned in my past year of blogging. Keep it in the 1–2 minutes read-time length. A blog post is like a miniskirt. It has to be short enough to be interesting, but long enough to cover the subject.

  27. Top tip: You must work on yourself continuously, never be satisfied with yourself. Always know that as you invest the time and effort on you that’s the greatest ability that human beings have above animals.

  28. 16. Make it worth referencing – here is how: One thing I always try to keep in mind before publishing a post is would anyone want to “cite” this for any reason? Just like interesting research is great because it leaves you with a fascinating finding or an idea, I like for my posts to be the same. That doesn’t mean relying on research, but simply making sure each post has an original lesson or actionable item, making it “citable” on the web.

  29. Not everyone takes the time to go about building a really good blog. Sometimes people take too much time and are still not turning out valuable content. By applying these 16 tips you should get a better idea of how to change your blogging frame of mind to provide better blogs that will bring readers back.

  30. Not everyone takes the time to go about building a really good blog. Sometimes people take too much time and are still not turning out valuable content. By applying these 16 tips you should get a better idea of how to change your blogging frame of mind to provide better blogs that will bring readers back.

  31. What is your favorite way to blog?

  32. What is your favorite way to blog?

  33. Specialty: Small Business

  34. Top tip: Create good, quality content that people actually want to see and increase engagement with your fans. Re-share old content that is highly beneficial to reach different audiences within a short span of time. Make sure the content is relevant to your audience.

  35. Top tip: Create good, quality content that people actually want to see and increase engagement with your fans. Re-share old content that is highly beneficial to reach different audiences within a short span of time. Make sure the content is relevant to your audience.

  36. Specialty: Sales

  37. Specialty: Sales

  38. Top tip: Drop the “touching base” and “checking in” mentality from your vocabulary entirely. When making follow up calls, become an asset in their decision process. That’s when they’ll really want to work with you!

  39. Top tip: Drop the “touching base” and “checking in” mentality from your vocabulary entirely. When making follow up calls, become an asset in their decision process. That’s when they’ll really want to work with you!

  40. She is spot on. Be polite of course but know your value and demonstrate it politely to them.

  41. She is spot on. Be polite of course but know your value and demonstrate it politely to them.

  42. Top tip: First, develop your Ideal Customer Profile and research their Desired Outcome (Required Outcome + Appropriate Experience); don’t try to be all things to everyone. This’ll allow you to acquire customers that rapidly get value from what you sell, stay with you longer, buy more over time, and tell their friends.

  43. Specialty: Finance

  44. Top tip: Always put finances first. Get a handle on all important financial documents before even starting. Offer a barter with a bookkeeper or an accountant so you make sure you have someone watching your finances from day one. Too often, startups waste money by not tracking spending and thinking wisely about financial investments. Don’t let yourself start a business cash poor because of your inability to make the “not so fun stuff” a priority.

  45. Specialty: Blogging

  46. Specialty: Blogging

  47. Top tip: Some of your content might have been published a year ago but still gets traffic and ranks in search engines. Revisit your older content, update it, make sure it is still relevant and correct.

  48. Top tip: Some of your content might have been published a year ago but still gets traffic and ranks in search engines. Revisit your older content, update it, make sure it is still relevant and correct.

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